Place de la Cité - Cominar

Field Marketing with iPad & Brand Ambassadors

FASHION ESCAPE CONTEST

Cominar mandated PRIME MARKETING to execute field marketing activations its Fashion Escape Contest in its Place de la Cité shopping centre. With iPads in hands, PRIME's brand ambassadors encouraged shoppers and passersby to “Like” the Place de la Cité Facebook page. By doing so, they could enter a contest for a chance to win a grand prize of thousands of dollars at participating merchants.

Following this experiential marketing activation, Place de la Cité Facebook page obtained thousands of  “Like”.

-       Customer solicitation

-       Contest presentation

-       Facebook inscriptions

-       Free gifts to participants

 

BLACK FRIDAY PROMO ACTIVATION

As part of the Black Friday, Prime Marketing was selected by Cominar to activate its promotion at Place de la Cité. Thousands of thematic fortune cookies were distributed. The clients could win a gift card from the shopping centre.

ecran large 1824
ecran standard
ipad 3
ipad 3 landscape
ipad 3 portrait
iphone 4s
iphone 4s landscape
iphone 4s portrait
galaxy nexus android 4.1.1
galaxy nexus android 4.1.1 landscape
galaxy nexus android 4.1.1 portrait
smartphone
smartphone-landscape
smartphone-portrait